Principles of Business Management

Faculty of Business Management and Social Sciences

Version 22.0 of 02/10/2023

22B0741

Principles of Business Management

• Betriebswirtschaft und Management - WiSo (B.A.)
• Internationale Betriebswirtschaft und Management (B.A.)
• International Management (B.A.)
• Betriebliches Informationsmanagement (B.Sc.)
• Wirtschaftspsychologie (B.Sc.)
• Volkswirtschaftslehre (B.A.)

1

Students will be familiarised with the foundations of business management, administration and scientific tools and methods with approaches. Students will be able to identify the success factors of business management in relation to the value chain. The students will be able to identify different business formats and organizational combinations with the help of case studies

• 1. Fundamentals of Business
• 2. Global Business
• 3. Small Business Enterprise
• 4. Medium to Large Business Structures
• 5. Business Combinations
• 6. Role of Management
• 7. Teams and Management
• 8. Human Resource Management
• 9. Business Ethics
  10.Business Strategy
• 11. Financial Markets
• 12. Production Management

Knowledge Broadening
Students who successfully complete this module can

-define basic terms of business administration.
-describe the concepts of business administration in relation to value added process.
Knowledge Deepening
Students who successfully complete this module can

-review the differences and similarities of different business combinations.
-review the advantages and disadvantages of different business combinations.
Instrumental Skills and Competences
Students who successfully complete this module can

-identify the different business formats and combinations and discuss them in relation to international environments on an academic level.
-examine the impact of globalization in relation to strategy and the business enterprise.
Communicative Skills and Competences

Systemic Skills and Competences

Lectures, Reading Material, Case Studies, Video, Round-table discussions

None

Kaur-Lahrmann, Ravinder

Kaur-Lahrmann, Ravinder

5

Courtland L. Bovee, John V. Thill; Business in Action, 2015, 7th Edition, Pearson

Gary Dressler; Management, 2014,14th Edition, Pearson

Alan Rugmann, Simon Collinson; International Business, 2012, 6th Edition, Pearson

Mead, Andrews; International Management, 2009, 4th Edition, Wiley

• Two-Hour Written Examination
• Portfolio exam

1 Term

Winter and Summer Term

English