Principles of Event Management
- Faculty
Faculty of Business Management and Social Sciences
- Version
Version 1 of 21.02.2024.
- Module identifier
22B1273
- Module level
Bachelor
- Language of instruction
German
- ECTS credit points and grading
5.0
- Module frequency
winter- and summerterm
- Duration
1 semester
- Overall workload
The total workload for the module is 150 hours (see also "ECTS credit points and grading").
- Teaching and learning methods
Lecturer based learning Hours of workload Type of teaching Media implementation Concretization 30 Lecture Presence - 15 Learning in groups / Coaching of groups Presence - Lecturer independent learning Hours of workload Type of teaching Media implementation Concretization 30 Preparation/follow-up for course work - 30 Work in small groups - 15 Study of literature - 30 Exam preparation -
- Graded examination
- Portfolio exam or
- Portfolio exam or
- Written examination
- Literature
Allen, J.; Harris, R.; Jago, L.; Tantrai, A.; Jonson, P.; D'Arcy, E. Festival and Special Event Management (Essentials Edition. Wiley, Milton. 2021.
Bühnert, C.; Lippold, S. Praxishandbuch Kongress-, Tagungs- und Konferenzmanagement: Konzeption & Gestaltung, Werbung & PR, Organisation & Finanzierung; SpringerGabler, Wiesbaden, 2017.
Gro?e Ophoff, M. Nachhaltiges Veranstaltungsmanagement: Green Meetings als Zukunftsprojekt für die Veranstaltungsbranche, oekom Verlag, 2016
J?ger, D. Grundwissen Eventmanagement. Utb Verlag München, 2021.
Kirchgeorg, N.; Dornscheidt, W.M.; Stoeck, N. Handbuch Messemanagement: Planung, Durchführung und Kontrolle von Messen, Kongressen und Events, 2. Auflage SpringerGabler
Knoll, T.; Luppold, S. Praxis-Guide für Nachhaltigkeit in der Eventbranche: Konzepte und Beispiele für 凤凰体育 mit ?kologischer und ?konomischer Ausrichtung. SpringerGabler, Wiesbaden, 2022.
Ronft, S. (2021). Eventpsychologie. SpringerGabler. Wiesbaden.
Sackschewski, T.; Paul, S. Veranstaltungsmanagement: M?rkte, Aufgaben und Akteure. Wiesbaden, 2017.
Werner, K.; Ding, Y. Events: Future, trends, perspectives. Utb Verlag, München, 2020.
- Applicability in study programs
- Business Law (Bachelor)
- Business Law, LL.B.
- International Business and Management
- International Business and Management, B.A.
- Public Management
- Public Management, B.A.
- Business Administration and Management
- Business Administration and Management, B.A.
- Person responsible for the module
- Werner, Kim
- Teachers
- Werner, Kim
- Unknown person