Marketing- and Sales Planning
- Faculty
Faculty of Agricultural Science and Landscape Architecture
- Version
Version 1 of 24.06.2025.
- Module identifier
44M0131
- Module level
Master
- Language of instruction
German
- ECTS credit points and grading
5.0
- Module frequency
only summer term
- Duration
1 semester
- Overall workload
The total workload for the module is 150 hours (see also "ECTS credit points and grading").
- Teaching and learning methods
Lecturer based learning Workload hours Type of teaching Media implementation Concretization 5 Lecture - 25 Seminar - Lecturer independent learning Workload hours Type of teaching Media implementation Concretization 60 Work in small groups - 40 Exam preparation - 20 Study of literature -
- Graded examination
- oral exam or
- Written examination or
- Oral presentation, with written elaboration
- Literature
wird in der Veranstaltung bekannt gegeben.
- Applicability in study programs
- Agriculture, Food Science and Business
- Agriculture, Food Science and Business M.Sc. (01.09.2025)
- Person responsible for the module
- Westerheide, Jens
- Teachers
- Westerheide, Jens
- Enneking, Ulrich